Rodriguez, the legendary singer-songwriter known only by his surname, began performing in clubs around the city of Detroit in the 1960s. He recorded two studio albums, Cold Fact in 1969 and Coming from Reality in 1971. These compositions went unnoticed in the U.S., but reached folk-rock super stardom status in South Africa, where mistaken rumors circulated that he had perished. In the late 1990s, South African fans finally sought him out, leading to the unanticipated renaissance of his music career. Their story is told in the 2012 Oscar award-winning documentary, Searching For Sugar Man which has given Rodríguez a new measure of fame in the U.S. and his music is now reaching audiences worldwide.